New Forms of Media Publishing

Source from Neeta

The emergence of new media has lead the world to become a more modernize and well developed country.  Users are constantly communicating and receiving latest update through the new media device. Naughton (2006) also said that the combination of digital convergence, personal computing and global networking seems to have caught up that pace of development and is giving rise to a drastic shift in the environment.

 According to Naughton (2006), this media ecosystem will eventually be more diverse and immeasurably more complex because of the number of content producers, the speed of the communication between two people and the pace of development made possible by omnipresent networking. The content producers are usually known as the productive user or producers that engaged in the act of produsage. (Podusage.org).  Productive users are users who participate strongly on both personal use and communal content.

Source by technotip

There are various platforms for new media publishing like Twitter, Facebook, Flickr, Tumblr and Youtube. One of the new platforms in new media publishing that would be further discussed would be Youtube. Youtube is a new media publishing where it allows people all across the globe to upload and share their feeling and thought through a video rather then writing it down. In the year 2006, Youtube has become the 5th most popular web destination with a drastic increased by 500% in UK. (Plunkett, 2006).  

Everyone is able to access and see first-hand video on current events based on their interest and hobbies. (Crunchbase, 2009). Moreover, the people themselves could also upload their videos easily on their blogs, mobile and emails effectively and efficiently. 

References List

1. Leena, 2011, New Forms of Media Publishing, viewed on 19th August 2011, <http://leennaquiah.wordpress.com/2010/10/03/new-forms-of-media-publishing/>

2. Geeta, 2010, Global Village, viewed onhttp://geeta-ariani.blogspot.com/2008/05/new-forms-of-media-publishing_02.html

3. Naughton.J, 2006, Blogging and teh emerging media ecosystem, viewed on 19 August 2011, <http://reutersinstitute.politics.ox.ac.uk/fileadmin/documents/discussion/blogging.pdf>

4. Produsage, n.d, Key Principles, viewed on 19 August 2011, <http://produsage.org/node/11>

5. Crunchbase, 2009, Youtube, viewed on 17 August 2011, <

http://www.crunchbase.com/company/youtube>

6. Plunkett, J, 2006, The Rise and rise of Youtube, viewed on 17 August 2011, <

http://www.guardian.co.uk/business/2006/sep/14/media.newmedia>